About us

Two young people, a way of life, and a simple idea.

We are two young Spaniards who, while traveling the world, discovered something that made a lasting impression on us: in many places, the most logical and healthy way to clean oneself is with water. Meanwhile, in Spain, we continue to rely on toilet paper, a deeply ingrained cultural habit… but one that is neither the most hygienic nor the most sustainable.

For us, it has always made sense to adopt from other cultures what improves our lives and our daily routines. Simple things, but things that change your health, your well-being, and also your relationship with the planet. That's how Bidi was born: with the idea of ​​bringing home a more logical, healthy, and respectful way of taking care of ourselves.

We believe that breaking with cultural habits that don't benefit us is a necessary challenge. That's why we designed Bidi: the most hygienic and accessible way to clean with water. More practical than a hose, more affordable than a Japanese toilet, and much more environmentally friendly than paper towels or wipes.

But Bidi is more than just a product: it's the first step in a brand with a clear philosophy. We want to build a healthier, more conscious lifestyle, with people's well-being and the care of the planet at its core. We come from the environmental world; it's in our DNA, and now we apply it to every decision we make for this brand.

Our commitment is to grow with you, listening, learning, and offering solutions that improve daily life. Because for us, feeling clean, feeling good, and caring for the planet shouldn't be a luxury, but something natural.